Personality Over Prompts
How Radio WMW Uses AI to Turn Its Programming Into Podcasts While Staying True to Its Voice.
Everyone is talking about AI, and in some newsrooms, it even haunts them like a specter. In our presentation, we’ll show how Radio WMW and Hypecast use AI to transform the radio program into a daily podcast. The goal is to simplify processes and reduce technical barriers through technological solutions. That’s how the WMW Daily came to be. Real voices, journalistic content—available on all podcast platforms in minutes, thanks to AI. So it’s not about humans or machines, but humans and machines.
